How design and experiential can help to raise awareness on a national emergency.
Prescribed to Death: A Memorial to the Victims of the Opioid Crisis exhibit puts a face on the worst drug crisis in recorded U.S. history, personalizing an issue that has been declared a public health emergency.
The memorial opened in Chicago where the public, prominent politicians and health professionals were confronted with a riveting wall memorializing 22,000 individual victims' faces carved on replicas of opioid pills.
Every 24 minutes, another victim's face was carved on a new pill. Victim advocate rooms let visitors hear their stories, see their personal belongings, and speak with surviving loved ones.